Feb. 25 to Feb. 27, 2022 at The Alliant Energy Center

Steve Heiting

Steve Heiting is the managing editor of Musky Hunter magazine and has caught big muskies from the northern-most musky lake in Ontario to as far south as Kentucky. Steve’s fishing tactics have been featured in articles in In-Fisherman, Field & Stream, Outdoor Life, Bass Pro Shops Outdoor World, and Wisconsin Outdoor News magazines; and he was a featured guide in three books. He is also a contributing writer to Wisconsin Outdoor News, providing vital musky information to the readers of the state’s largest outdoor publication. His articles and photographs have appeared in more than two dozen magazines and newspapers covering the outdoor sports.
Co-owner of the University of Esox Musky Schools, Steve conducts numerous seminars throughout the Midwest each year. He serves as master of ceremonies for the National Championship Musky Open, the largest musky tournament in the world, and is the lead presenter at the first-ever college musky fishing course offered annually by Nicolet College of Rhinelander, Wisconsin.
Steve Heiting has written, edited or contributed to 25 musky books and has produced five musky fishing DVDs. He is a regular guest on “The Musky Hunter” TV show.
Steve is on the pro teams of Ranger, Mercury, St. Croix, Mepps, Shoeder’s Marina, Minn Kota, Humminbird and Stealth Tackle.
Be sure to check out the times to catch Steve at the WI Fishing Expo.

Wisconsin Fishing Expo Logo Wide


Dear Expo Enthusiasts,

We regret to inform you that we have received notification from our host venue, Madison’s Alliant Energy Center, that they have extended the closure of their facility likely until 7/1/21, and therefore they have canceled all during those times, including ours for February 26-28, 2021.

As you all know, we’ve been working diligently to prepare for the upcoming event, despite the various challenges to space planning, safety measures, determining how to have our traditional seminar series in a virtual style, and even the extended closure of the Canadian border.  This setback is disappointing for us, as it undoubtably is for many of you, and our vender partners.

Attempting to prepare options, we spent much of the month of last July researching and visiting alternative sites, in preparation for just such a decision.  Unfortunately, we were unable to contract a space sufficiently large enough, and with the necessary facilities, for a date set which was acceptable to a majority of our vendor partners, as confirmed by a survey we completed in early August.

Thus our 2021 WI Fishing Expo has to be canceled, and we’ll begin making arrangements with our vendor partners for the 2022 event, slated for February 25th through the 27th.

Remember fellow anglers, this isn’t goodbye, just so long, till next year!  Wait until you see what’s new for 2022!