Feb. 23 to Feb. 25, 2024 at The Alliant Energy Center

THANK YOU for an Amazing 2023 Show!

We’ll see you Feb. 23-25, 2024!

THANK YOU for an Amazing 2023!

We’ll see you Feb. 23-25, 2024

Buy WI Fishing Apparel!

We have some new outdoor lifestyle apparel to offer. Like many of you, we are drawn to the lifestyle of fishing and being outdoors. Browse our specially curated line of apparel to help you express your love for Wisconsin and the outdoors.
Shop Apparel

2024 WI Fishing Expo Dates:

February 23 – February 25, 2024


Alliant Energy Center, Madison WI


A parking fee is charged per car by Dane County. Fee is subject to change by Dane County.


Friday: New Hours! 1:00pm – 8:00pm

Saturday: 9:00am – 7:00pm

Sunday: 9:00am – 4:00pm


$10.00 for Adults
Kids 12 and under are free!


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